Napier is a thriving seaside city with a population of 58,100. Having been rebuilt in the style of the time after the devastating 1931 Hawke’s Bay earthquake, Napier is known worldwide as the Art Deco City.

Highlights of Napier include the year-round range of events and festivals, the temperate Mediterranean climate, a vibrant café, dining and cultural scene, the Hawke’s Bay Trails which enable sightseeing and exploring on two wheels, some of the new world’s best wineries and of course the countless fine examples of Art Deco, Stripped Classical and Spanish Mission architecture.

What's On

Whether you’re planning your next visit to Napier to coincide with one of the region’s many great events, or keen to find something to take in while you’re here, there are many terrific options, whatever the season. Read More »

Art Deco Experiences

Lonely Planet describes Napier as the ‘charismatic’ New Zealand city that ‘can provoke a Great Gatsby swagger in the least romantic soul’. Visit at any time of the year and you’ll immediately see what the writers mean. Read More »


For many people around the world, Hawke’s Bay is synonymous with wine. Celebrated internationally as the source of some of the finest new world wines, the region is paradise for oenophiles. Read More »

Cycle Trails

Hawke’s Bay’s latest major tourist attraction is the network of cycleways known as The Hawke’s Bay Trails. Read More »

Art & Culture

A city with inimitable style, Napier prides itself on a vibrant arts and culture scene. Boutique galleries and artist studios dot the city, and you can discover many of them in the Hawke’s Bay Art Guide. Read More »


F.A.W.C! Food and Wine Classic is a series of one off, out of the box food and wine events set in stunning locations throughout Hawke’s Bay each year. There’s a summer and winter series and they offer you a chance to get up close and personal with chefs, food producers, winemakers and all the other clever people that make up New Zealand’s food and wine scene. Read More »